(Annapolis, MD, Tuesday, May 21, 2019) – A first-of-its-kind study recently published in Health Affairs, shows 54 percent of middle-income seniors won’t be able to afford senior housing and out-of-pocket healthcare costs just 10 years from now. Creating more affordable options could help millions of middle-income seniors get the housing and services they need, greatly increasing the demand for new senior housing units.

Robert Kramer, founder of the National Investment Center for Seniors Housing and Care, explains what the swiftly growing “middle market” means for real estate developers, owners, operators and investors in senior housing and care.

SOUNDBITE #1:

BY TWENTY-TWENTY NINE, MORE THAN HALF OF ALL MIDDLE-INCOME SENIORS WON’T BE ABLE TO AFFORD SENIOR HOUSING, EVEN IF THEY COMMIT ALL OF THEIR ANNUAL FINANCIAL RESOURCES. WE CAN MAKE HOUSING AND CARE ACCESSIBLE TO MORE SENIORS IF REAL ESTATE DEVELOPERS, OWNERS, OPERATORS AND INVESTORS WORK TOGETHER TO CREATE LOWER-COST INNOVATIVE SOLUTIONS. DISCUSSIONS AND PARTNERSHIPS THAT ADDRESS MIDDLE-INCOME SENIORS’ NEEDS, NEED TO BEGIN TODAY TO AVOID A SENIOR HOUSING CRISIS TOMORROW.

SOUNDBITE #2:

MEETING THE NEEDS OF AMERICA’S SENIORS MEANS DEVELOPING MORE AFFORDABLE HOUSING OPTIONS, RIGHT AWAY. THE POPULATION OF MIDDLE-INCOME SENIORS IS EXPECTED TO GROW BY MORE THAN SIX MILLION PEOPLE IN JUST THE NEXT TEN YEARS, CREATING A MAJOR OPPORTUNITY FOR DEVELOPERS, OWNERS, OPERATORS AND INVESTORS TO BUILD THE INDEPENDENT AND ASSISTED LIVING COMMUNITIES OF TOMORROW THAT WILL BE ACCESSIBLE TO THESE SENIORS.

For more information, visit www.nic.org/middlemarket.