(Menlo Park, CA, Thursday, July 2, 2020) – Facebook announced a Fourth of July voter registration campaign, the first registration effort from the company since their June 17 announcement launching the largest voter information campaign in American history with a stated goal of registering 4 million voters. Starting on July 3, everyone in the US of voting age will see a message at the top of the Facebook app with information about how to register to vote. This will link to their state’s registration website or a nonpartisan partner site. There will be additional registration drives on Facebook, Instagram, and Messenger throughout the summer as registration deadlines approach.
As the COVID crisis continues to present challenges to getting people registered and providing them accurate information about voting, Facebook also continues to roll out their Voting Information Center this summer as a one-stop shop for people to find accurate information from their state election officials about when and how to register, and providing easy access to the latest, authoritative information about the election. As Facebook Founder and CEO Mark Zuckerberg announced last week, Facebook will include labels on posts that discuss voting that link to the Voting Information Center. This builds on the substantial investments made to prevent election interference, fight voter suppression, and help more people engage in the democratic process. Facebook exists to give people a voice, and voting is one of the most powerful ways to make each voice heard, addressing important issues and holding leaders accountable.
Today’s announcement is part of Facebook’s larger efforts to help protect the 2020 elections by connecting more than 160 million people with reliable information about the election, fighting interference, stopping misinformation, and increasing transparency in political ads.
For more information, please visit www.fb.com/about/elections.