(San Antonio, TX, Tuesday, February 23, 2021) – US tariffs, political issues, buy American preferences (individual consumer as well as state and federal government bidding requirements) and supply chain lag are key elements driving US companies to build product on their own, closer to home.

A recent survey from the Reshoring Institute shows that Americans prefer products that are Made in the USA and are willing to pay up to 20% more for them. Approximately 58% of these respondents indicated that the country of origin of a product influences their purchasing decision.

Many companies turned to subcontracting in China to save money. However, by subcontracting in China, these companies faced issues of quality, protection of intellectual property and delivery time.

President Biden has signed an executive order which imposes tougher rules on government procurement practices to increase purchases of products made in the US.

Biden’s Buy American initiative also ensures that small and midsize businesses will have better access needed to bid for government contracts.

Now, companies are choosing to reduce their dependency on subcontract manufacturing in China.

But a key issue is that many companies relying on subcontract manufacturing don’t know where to begin when looking at the dual elements of 1) building product on their own and 2) choosing the best location to setup operations

Doug Donahue is an expert in the field of nearshore and onshore manufacturing support and discusses the growing trend of US companies building product on their own, close to home.

Strategic Footprint enables companies to take back full control of their brand, by moving away from subcontract manufacturing in China. We guide companies through all steps and costs required to move manufacturing to North America and build product on their own. Our principals are practitioners who have successfully shifted numerous times from reliance on subcontract manufacturing in China, to building their own product close to home.