NORAD Santa Tracker Celebrates 60th Anniversary

New Interactive Online Features Added This Year
Audio: 
Laura Jones, Senior Manager, Microsoft

(Redmond, WA, Monday, December 21, 2015) - Sixty years ago, a mistake in a newspaper ad led to calls to the North American Aerospace Defense Command from children who wanted to talk to Santa. NORAD staff checked the radar for signs of Santa making his way south from the North Pole and gave kids updates on his location.

It’s a tradition that has evolved to the NORAD Santa Tracker website. This year’s version has added an online holiday-themed coloring book exclusive to Windows 10 and the Microsoft Edge browser, a new image carousel of cities Santa visit powered by Bing, holiday music and movies, and a Cortana integration so kids can ask out loud for Santa’s whereabouts. Millions visit the site every December to track Santa on his global journey, and Microsoft has been the site’s primary partner since 2013.

Laura Jones, Senior Manager, Microsoft, explains the Santa Tracker’s new features.

SOUNDBITE #1:

SINCE NINETEEN-FIFTY FIVE, MILLIONS OF CHILDREN HAVE TRACKED SANTA’S JOURNEY FROM THE NORTH POLE ALL OVER THE WORLD ON CHRISTMAS EVE. SO, TO CELEBRATE THEIR SIXTIETH ANNIVERSARY, THE SANTA TRACKER WEBSITE IS GETTING SOME EXTRA SPECIAL INTERACTIVE FEATURES.

SOUNDBITE #2:

YOUR FAMILY CAN EXPLORE SANTA’S VILLAGE FILLED WITH HOLIDAY MUSIC, MOVIES, GAMES.  WE ALSO HAVE INFORMATION ABOUT HOLIDAY TRADITIONS FROM AROUND THE WORLD AND A DIGITAL COLORING BOOK. ON CHRISTMAS EVE, YOU CAN CHECK IN FROM YOUR P-C OR MOBILE PHONE FOR UPDATES ON SANTA’S PROGRESS AND REALLY BRING THIS TRADITION TO LIFE FOR YOUR FAMILY! 

For more information, visit noradsanta.org.

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