Dear PSA Director,
A local group is working to raise awareness of overused medical care and encourage Mainers to talk with their health care providers about what tests or treatments are right for them.
Maine Quality Counts has joined the Choosing Wisely campaign which seeks to help patients and providers think and talk about unnecessary care.
Kellie Slate Vitcavage, communications director of Maine Quality Counts says that there are three key questions patients can ask.
To learn more about having these conversations with your health care provider, visit www.MaineQualityCounts.org/ChoosingWisely. Please add this PSA into heavy rotation between now and January 31, 2014.
Thank you in advance for your support.
Kellie Slate Vitcavage
Communications Director of Maine Quality Counts
:30 PSA SCRIPT
â€śPATIENTS CAN START BY ASKING THEIR HEALTH CARE PROVIDERS, ONE: WHAT ARE THE RISKS OF THE TEST, TREATMENT OR PROCEDURE BEING RECOMMENDED?; TWO: ARE THERE OTHER OPTIONS?; AND THREE: WHAT HAPPENS IF WE DONâ€™T DO ANYTHING? BY ASKING QUESTIONS AND HAVING A CONVERSATION, PATIENTS AND THEIR PROVIDERS CAN WORK TOGETHER TO ENSURE THEY RECEIVE THE RIGHT CARE AT THE RIGHT TIME.â€ť